> For the complete documentation index, see [llms.txt](https://bases.agency19.net/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://bases.agency19.net/disenar-para-generar-conversiones-o-resultados/que-son-conversiones-o-resultados.md).

# ¿Que son conversiones o resultados?

Los productos que generamos para nuestros clientes, ya sea en formato digital como web ads, banners, imágenes para redes sociales o en formato de impresión como flyers, brochures o banners tienen todos de trasfondo un objetivo para el cliente. 

Un negocio puede tener como objetivo más llamadas que le generen más prospectos y para lograrlo identificó que puede utilizar un flyer. 

En este caso debemos tener en cuenta el objetivo principal del flyer: lograr más llamadas de prospectos.


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